Educational pamphlets on health: a reception study Folhetos educativos em saúde: estudo de recepção Folletos educativos en salud: estudio de recepción

Corresponding author: Maria Lucia Fernandez Suriano Paulista School of Nursing, Universidade Federal de São Paulo Rua Napoleão de Barros, 754 CEP 04024-002 – São Paulo, SP, Brazil [email protected] abstract Objective: Identifying the socioeconomic and cultural profile of users/readers of educational pamphlets, characterizing the context of the reading material and people involved; describing the user/reader evaluation on language and style used, as well as content range or limitations, and its characterization as an educational material in assisting users for meeting homecare demands. Method: A reception, cross-sectional, qualitative study. 27 respondents who had received five educational pamphlets were interviewed on Oncology signs and symptoms during primary care consultations. Results: Study participants were adults, with average schooling of more than 10 years and low income. Pamphlets were assessed as appropriate for consistent language, quantity and quality of content, and especially in relation to the capacity of helping in the homecare decision making process. The importance of receiving pamphlets at the initial stage of the disease was verified. Conclusion: Users acceptance was positive and the study revealed aspects that should be reinforced in the creation of educational pamphlets.